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J.HOFFMAN'S Westlyn Chic Studded Bum Bag- Chocolate

Westlyn Chic Studded Bum Bag- Chocolate

$70.00

Keep your essentials close with the Chic Gold Studded Westlyn Bum Bag. Crafted from vegan leather and adorned with edgy studs, this playful accessory adds a bold touch to any outfit while keeping your hands free and your style on point.

J.HOFFMAN'S Luiza Dress- Panthera

Luiza Dress- Panthera

$178.00 $71.20

Prowl into the night in this show stopper all cheetah dress! Easily take from day to night -- just switch up from sneakers to a cutie mule!

J.HOFFMAN'S Sabi Pant- Hazelnut Checks

Sabi Pant- Hazelnut Checks

$206.00 $82.40

These super wide linen pants are flattering and easy. They feature a high waist with front pleats and an elastic band on the back for great comfort. The Sabi Pants are crafted from 100% natural linen, which is pre-washed and softened for easy handling and

J.HOFFMAN'S Windale Jacket

$78.00 $31.20

Meet your new throw-on-and-go favorite! The Windale Jacket brings relaxed denim vibes with all the right details.

J.HOFFMAN'S QUEEN OF SPARKLES X WICKED Yellow Brick Road To Oz Cardigan

QUEEN OF SPARKLES X WICKED Yellow Brick Road To Oz Cardigan

$230.00 $92.00

Inspired by the legendary path to the Emerald City, this button-up cardigan brings the magic of Oz to your wardrobe. Featuring a whimsical Yellow Brick Road design and comfy knit feel, it's perfect for fans of the classic tale. Slightly oversized.

J.HOFFMAN'S Vermilion Sweater Vest- Red

Vermilion Sweater Vest- Red

$74.00 $29.60

Game day ready! This bold red sleeveless sweater top is perfect for Texas Tech games—lightweight, chic, and easy to pair with denim or skirts for cheering on your team in style. Wreck ‘em Tech!

J.HOFFMAN'S Hampton Mini- Tiger Jacquard

Hampton Mini- Tiger Jacquard

$348.00 $139.20

The Hampton Mini in Tiger Jacquard brings bold texture and refined tailoring together in a versatile statement piece. The rich, textural jacquard elevates the classic tiger motif, making it a standout style for the season.

J.HOFFMAN'S Farrah Top- Smokey

Farrah Top- Smokey

$134.00 $53.60

Meet your new favorite: our best-selling Farrah top in the new color - Smokey. With its easy fit, cuffed sleeves, and soft shine, it’s the perfect mix of comfort and polished style.

J.HOFFMAN'S Bradly Slip On- Cocoa Calf Hair

Bradly Slip On- Cocoa Calf Hair

$154.00 $61.60

There’s nothing quiet about BRADLY’s luxe design. Crafted with recycled materials, this slip-on mule features cow print for a boldly sophisticated look.

J.HOFFMAN'S Denim Tube Mini Dress

Denim Tube Mini Dress

$65.00 $26.00

Classic cool meets effortless style in the Denim Strapless Tube Dress. Ideal for casual days or dressed-up nights, it pairs effortlessly with sneakers, boots, or heels for a versatile, standout look.

J.HOFFMAN'S Stacia Bra Cup Dress - Black

Stacia Bra Cup Dress - Black

$72.00 $28.80

This long black dress features dainty spaghetti straps adorned with floral tie details for a soft, feminine touch. It's perfect for everything from gamedays to special occasions. Just add your favorite heels or sandals for an instantly polished look.

J.HOFFMAN'S Luna Dress- Coral Pink Stripe

Luna Dress- Coral Pink Stripe

$228.00

The Luna Dress in Coral Pink Stripe is your go-to for playful polish and everyday ease. Crafted in breathable cotton jacquard, it offers lightweight texture and effortless movement. The shift-style silhouette features a classic fold collar, short dolman s

J.HOFFMAN'S Bag Charm - Bow & Pearl Loop

Bag Charm - Bow & Pearl Loop

$15.00

Introducing our bag charms, accessories for your accessory! Add a pop of personality with this classic and feminine bag charm keychain.

J.HOFFMAN'S Tutu Big 32 oz / 1 ltr Water Bottle

Tutu Big 32 oz / 1 ltr Water Bottle

$50.00 $20.00

bkr is like the perfect t-shirt of water bottles. It’s soft and pretty, it feels right and fits right, you want it in every color, and it becomes an extension of you. Once you have a bkr bottle it’s hard to imagine life without it.

J.HOFFMAN'S Lilium Metallic Linen Shirt - Snake

Lilium Metallic Linen Shirt - Snake

$160.00 $64.00

Hands down, the Lilium is our new favorite shirt. Feminine and flattering, this shirt is crafted with 100% natural linen, and it’s not only printed but also finished with a metallic coating. It features puffed shoulders and a mandarin neckline.

J.HOFFMAN'S Double T Stud Earrings

Double T Stud Earrings

$28.00

Elevate your gameday look with our stunning new Texas Tech jewelry. These studs come in all styles, are made to last you forever (& look at that price) and make also the perfect grad or tech lover birthday gift!

J.HOFFMAN'S Orla Top- Pale Gold

Orla Top- Pale Gold

$81.00

This pale yellow button-up features a silky, lustrous finish and a relaxed fit. With its classic collar and button cuffs, it’s a chic, versatile staple and a great layering piece underneath vests for a polished yet trendy look.

J.HOFFMAN'S Pink Theory Dress

Pink Theory Dress

$59.00

A simple yet elegant holiday look. This full satin mini dress has an adorable ruching front feature that gives it just the little bit of flare it needs! Wear to your evening plans for New Years or any other special occassions.

J.HOFFMAN'S Charlotte Trim the Tree PJ Set

Charlotte Trim the Tree PJ Set

$84.00 $33.60

Cozy meets luxe with our Holiday Charlotte Satin Pajama Set. Perfect for cocoa by the tree or Christmas morning, it features a button-front top with classic collar and straight-leg pants with adjustable drawstring—timeless style, all-day comfort.

J.HOFFMAN'S Full Of Holiday Spirit Tee

Full Of Holiday Spirit Tee

$39.00 $15.60

Get festive with the Full of Holiday Spirit tee! Covered in playful holiday cocktails and spirits, this soft, cozy tee brings humor and cheer to your winter wardrobe—perfect for parties, gift-giving, or sipping in style all season long!

J.HOFFMAN'S Celebration Boxer Short

Celebration Boxer Short

$70.00 $28.00

Spread some cheer from the bottom up with our Celebration Boxer Shorts! Featuring a festive print of champagne bottles, candy canes, and holly sprigs, these lightweight shorts are trimmed with playful red lace and a candy stripe waistband.

J.HOFFMAN'S Christmas Horseshoe Tee

Christmas Horseshoe Tee

$55.00 $22.00

Get into the holiday spirit with our Christmas horseshoe sweatshirt! Featuring a horse and a horseshoe decorated with mistletoe, this cozy Christmas design is full of festive charm and seasonal cheer!

J.HOFFMAN'S Fizz The Season Tee

Fizz The Season Tee

$54.00 $21.60

Celebrate in style with the Fizz the Season tee! Covered in playful champagne bottles and glasses, this festive shirt is perfect for holiday toasts, parties, or adding bubbly vibes to your everyday look. Pop, clink, and sparkle all season long!

J.HOFFMAN'S Cloud NC Sneaker- Chocolate/ Milk

Cloud NC Sneaker- Chocolate/ Milk

$144.00

The color of the season! An absolute must have Back70 sneaker!!! Cloud NC is your go-to suede sneaker for when you want to keep it chill, but elevated. It's the perfect blend of vintage soccer style and modern minimalism.

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