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KENDRA SCOTT Elisa Bow Short Pendant Necklace

Elisa Bow Short Pendant Necklace

$90.00

Celebrate in style with the Elisa Bow Short Pendant Necklace. Our iconic design gets a makeover with a gift wrap-inspired bow tied around the stone. You’ll want to layer this adorable pendant with your everyday staples all season long!

J.HOFFMAN'S Holly Jolly Striped Sweater

Holly Jolly Striped Sweater

$70.00

Get in the spirit with the “Holly Jolly” Striped Classic Sweatshirt – your new festive favorite. Featuring bold green and pink stripes and playful embroidered lettering, this cozy pullover is the perfect pop of color for your holiday wardrobe.

J.HOFFMAN'S Marfa Candy Cane Sweatshirt

Marfa Candy Cane Sweatshirt

$59.00

Cozy up in holiday style with our Marfa Prada Christmas sweatshirt! Featuring the iconic Marfa Prada store decked out in festive decorations, this comfy sweatshirt brings a playful, artsy twist to your holiday wardrobe. Perfect for gifting—or keeping!

J.HOFFMAN'S Queen of Sparkles Scattered Nutcracker Top

Queen of Sparkles Scattered Nutcracker Top

$200.00

Add festive fun to your look with this Red Stripe Nutcracker & Bow Cotton Button-Up! Made from soft, breathable cotton, it’s perfect for cozy days or casual gatherings. The playful print brings cheerful holiday charm to every wear.

J.HOFFMAN'S Queen of Sparkles Blue Christmas Snowglobe Sweatshirt

Queen of Sparkles Blue Christmas Snowglobe Sweatshirt

$170.00

Cozy up in this Powder Blue Christmas Snow Globe Sweatshirt! Featuring charming snow globe designs front and back, it’s soft, festive, and perfect for chilly nights. Add a touch of winter magic to your wardrobe all season long!

J.HOFFMAN'S - LICENSE **j.hoffman's original design** Tech Split Sweatshirt

**j.hoffman's original design** Tech Split Sweatshirt

$58.00

If you haven't seen the split design sweatshirt all over tiktok... well here it is! But we decided to make a texas tech design!!! Pair a solid color or tank underneath and it makes the cutest fit!

J.HOFFMAN'S Santa Sweater- Pink

Santa Sweater- Pink

$74.00

Spread holiday cheer in this pink sweater with adorable vintage Santas! Soft, cozy, and full of festive charm, it’s the perfect playful piece to brighten your winter days and add a nostalgic touch to your holiday style.

J.HOFFMAN'S Ho Ho Ho Sweater- Green

Ho Ho Ho Sweater- Green

$70.00

Get merry in the Ho Ho Ho Sweater! This green knit is covered in playful pink “Ho Ho Ho” lettering, bringing fun, festive vibes to your holiday season. Cozy, cheerful, and perfect for parties, cocoa nights, or spreading Christmas joy!

KENDRA SCOTT Ari Heart Gold Necklace

Ari Heart Gold Necklace

$75.00

Feminine and classic with an asymmetrical design, the Ari Heart Gold Pendant Necklace in is our new obsession. Layer it or let it shine on its own - either way you'll be hearing "Where'd you get that?" every time you wear this pendant necklace out.

J.HOFFMAN'S Gina Santa Crewneck

Gina Santa Crewneck

$59.00

Even Santa needs some fancy champagne every once in a while! This sweatshirt is the perfect festive piece to add a fun, cheerful vibe to your winter wardrobe!

J.HOFFMAN'S - LICENSE **j.hoffman's original design** Glam Raider Red Sweatshirt

**j.hoffman's original design** Glam Raider Red Sweatshirt

$78.00

Our original designs are for sure our favorite part of each Gameday Drop each year. We absolutely love the sparkle that we said why not print Raider Red in full glam?!

J.HOFFMAN'S Funky Amour Blazer

Funky Amour Blazer

$208.00

The coolest blazer you'll ever own!!! Courtney and I were walking the halls at market and saw these hanging and it was a MUST HAVE!

J.HOFFMAN'S RESTOCKED! Texas Tech Twilly Scarf

RESTOCKED! Texas Tech Twilly Scarf

$42.00

We love this twilly scarf to add to your game day outfit! It’s a fun twist and has so many style possibilities! Twilly rings are coming soon!

J.HOFFMAN'S Eloise Cardigan

Eloise Cardigan

$51.00

Add festive flair with the Eloise cardigan! In pink and red check with dark green trim and sweet bows on the sleeves, this cozy, playful cardigan is perfect for layering over holiday tees or dressing up your winter look with a cheerful touch!

J.HOFFMAN'S London Sweater- Coral Multi

London Sweater- Coral Multi

$78.00

J.HOFFMAN'S Very Merry Sweatshirt

Very Merry Sweatshirt

$70.00

Celebrate in style with the Very Merry sweatshirt! Crisp white with cheerful red and pink lettering, this cozy sweatshirt brings festive vibes to your holiday season—perfect for layering, lounging, or spreading Christmas cheer wherever you go!

J.HOFFMAN'S Ryu Fuzz Fuss Top

Ryu Fuzz Fuss Top

$80.00

Bold, fun, and totally cozy. This pink cheetah print sweater is a statement piece you’ll want to wear everywhere.

J.HOFFMAN'S Ghost Sneaker- Red/ Black

Ghost Sneaker- Red/ Black

$140.00

Step into gameday style with the Back 70 Sneakers. Bold in red and black, these kicks bring retro energy with modern comfort. Lightweight, durable, and built for all-day wear—perfect for cheering, tailgating, or repping your team in standout style.

J.HOFFMAN'S - LICENSE **j.hoffman's original design** The Rally Point Sweatshirt

**j.hoffman's original design** The Rally Point Sweatshirt

$88.00

Checkered is the IT deal and we made it even cuter with an embroidered guns up patch on the front!

J.HOFFMAN'S - LICENSE **JHOFF ORIGINAL DESIGN** Raider Red Icon Sweatshirt

**JHOFF ORIGINAL DESIGN** Raider Red Icon Sweatshirt

$62.00

You heard it! We have been working so hard the last year to bring unique designs you will love to the table. We are super proud of this years collection (more to come) and we hope you enjoy it! This sweatshirt is the SOFTEST you will ever feel!!!!!

J.HOFFMAN'S Queen of Sparkles Metallic Texas Tech with Icons

Queen of Sparkles Metallic Texas Tech with Icons

$160.00

Show off your school spirit with the Queen of Sparkles Metallic Texas Tech Sweatshirt. This piece features bold metallic lettering and playful Texas Tech inspired icons. It’s the ultimate game day staple or anytime you want to rep your team in style.

J.HOFFMAN'S Queen of Sparkles Texas Tech Rhinestone Cardi

Queen of Sparkles Texas Tech Rhinestone Cardi

$198.00

Show your Red Raider pride in style with the Queen of Sparkles Texas Tech Rhinestone Cardigan. Designed in a cozy knit with a relaxed fit, it’s perfect for game days and tailgates. A true must-have for the ultimate Texas Tech fan.

J.HOFFMAN'S Stardust Cardigan

Stardust Cardigan

$58.00

Elevate your everyday knit. Light grey, button-front, and a ruffle collar add the perfect touch of charm.

KENDRA SCOTT Juliette Pendant Necklace in Rose Quartz

Juliette Pendant Necklace in Rose Quartz

$60.00

The Juliette Gold Pendant Necklace in Rose Quartz may be dainty, but it makes a major impact. Subtle and refined, this necklace’s rose quartz pendant honors the strength and resilience of those affected by breast cancer.